
Ahoy! I'm a trained journalist and media entrepreneur — raised on the Baltic coast, equally at home in Berlin. Building companies is my calling, media is my focus.
Profile
I learned my craft after early work in local and science journalism at the Axel Springer Academy — and then focused on digital journalism: as an editor at Bild in Berlin and Los Angeles, as founding editor-in-chief of Samsung's news aggregator upday and as editorial lead of Celepedia.
Entrepreneurship grew out of journalism: media of my own such as Medieninsider and MOViNC, the agency MOVACT, the game IN*TEAM and the non-profit WahlSwiper. I also pass on this knowledge from newsroom and founder life as a business and communications advisor.
Shipping Company
I build and run media and digital companies — at present above all Medieninsider and MOVACT.

Logbook
Co-founder and managing director of Medieninsider, the digital trade magazine for the media industry.
Shareholder at MOVACT, agency for video production and livestreaming. Took over as managing director in December 2024.
Freelance advisor for content strategy and social media during the launch of the AOK Contentroom.
Co-founder and CEO of the influencer marketing agency b00st.me.
Director of Digital Strategy at the content marketing agency Publiplikator.
Editorial lead of the teen magazine Celepedia by Axel Springer.
Founding editor-in-chief of the news aggregator upday by Samsung and Axel Springer.
Freelancer, then editor in Berlin and Los Angeles at BILD — focus on editorial product development and audience development.
Trained in digital journalism at the Axel Springer Academy.
Founder of the online local newspaper Rostocker Journal.
Freelancer at Norddeutsche Neueste Nachrichten and Schweriner Volkszeitung, then part of sh:z Schleswig-Holsteinischer Zeitungsverlag.
Watch
For me, civic engagement isn't a side note — it's a fixed part of my work.

CHAIR OF THE BOARD
The voting advice project WahlSwiper has been transferred into the non-profit association VoteSwiper e. V., whose chair of the board I am. We help voters compare their political positions with those of the parties — accessible, independent and ad-free.
voteswiper.org"If you think the way you have always thought, you will act the way you have always acted. If you act the way you have always acted, you will get what you have always gotten."
— Albert Einstein
LOGBOOK
At irregular intervals I share notes from founder life and my thoughts on the changing media landscape.
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Radio Contact
HOROS Management GmbH
c/o The Delta Campus
Donaustraße 44
12043 Berlin, Germany
Email: mail [at] matthias-bannert [dot] eu
Phone: +49-30-403666941
Or directly at mail [at] matthias-bannert [dot] eu